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I really liked this concept -- it is an exceptional medium to help someone in their critical time of need. Paramedics refer to it as the golden hour though they may not even have an hour in some cases.

Thinking through, I found few glitches in its practicality; for instance, the value of ICE reference is lost if your phone is destroyed by the impact, like an accident, that caused the emergency. Read more in my blog post at: http://icecare.info/blog/2009/09/01/ice-debunked/

I still liked the idea and felt we could improvise with a little extra effort for prevalent life style; and have created a solution called ICEcare.

I am open to feedback and cooperative efforts.

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